Best Face Moisturizer: How to Find the Right One for You

Best Face Moisturizer: How to Find the Right One for You

Do you ever feel overwhelmed when you take a stroll down the beauty aisle looking for a good face moisturizer? That is no surprise as there are a ton of options to choose from all offering to do one thing or another. From creams, lotions, and ointments to dry, oily, and sensitive skin, finding the right beauty products might just make your head spin – and we don’t blame you!

We all know that moisturizing is important in achieving youthful-looking skin, but how do you find the right one for you? 

Face Moisturizer

Simply put, the basic job of a facial moisturizer is to add moisture to your face. Whether you are racing to get ready in the morning or if you are exhausted from a long day at work, it is very important to not forget to moisturize! Slathering on a moisturizer should be part of your daily skincare routine because it is an important step to maintain your skin’s healthy cells and to protect it from irritation.

Why Should You Use a Moisturizer Every Day?

You already know that applying sunscreen before going outside, washing off your makeup at night, and applying a night cream before you go to bed are three great ways to take care of your skin – and so is using a face moisturizer! 

Every day external factors like pollution, UV rays, and chemicals can all damage your skin’s moisture barrier. Not to make matters worse, but as you age, your skin's natural ability to retain moisture also tends to decrease. This is why regardless of your skin type or age, using a daily face moisturizer is important! Some of the best benefits are:

  • Prevents dryness – hot weather or cold weather, indoor heat, or AC; did you know that all of these environmental factors can suck the moisture up right out of your skin? The same goes for that hot morning shower you love every morning. Environmental factors can dry your skin which can cause you to peel, flake, and itch- not fun! Moisturizing your skin with a gel-cream on a daily basis can counteract the effects of your everyday habits and the conditions in which you live to help reduce the chances of developing skin problems. 
  • Youthful skin – did you know that moisturizing your face daily is the most fundamental protection against premature aging of the skin? Sure, you can always add an additional anti-aging cream into the mix to target specific fine lines and wrinkles, but without moisturizing your face, you won’t get very far! This is because people that have dry skin tend to be more susceptible to damage in the skin’s surface. Hydrating your face with a moisturizer with emollients or niacinamide boosts the skin's ability to repair itself by producing enough collagen to stay vibrant, tight, and smooth. 
  • Healthy and bright appearance – as we age, our natural ability to produce collagen and replace dead skin cells begins to decrease. Unfortunately, this results in wrinkled, saggy, and dull skin. Moisturizing your face daily can help to improve the overall look and texture of your skin because it will not only lock in moisture, but it improves blood circulation. This will also help to bring more color to your face.
  • Fights blemishes – it might seem a little odd to add more moisture to your skin if it is already oily but hear us out! When your skin is dry, it sends a message to your glands to produce more oil to compensate for the dryness. This newly created oil can clog your pores and cause a breakout! If you stay on top of your skincare routine using your moisturizing cream daily, your skin will stay properly hydrated and can actually help to prevent your glands from producing excess oil, thus keeping your face blemish-free!
  • Better resilience against toxins and UV Rays – it is important to have a good face moisturizer because it can help to repair and protect the lipid barrier on the skin. This barrier prevents pollutants, toxins, and other damaging radicals from harming the living cells beneath it.
  • Reduces redness and inflammation – the outermost layer of the skin is called the stratum corneum. It provides antioxidant, antimicrobial, and UV barrier and plays a large role in maintaining hydration in your skin. Sometimes, the barrier is compromised due to harsh environmental factors that can leave your skin vulnerable to bacteria and pollutants. This will trigger your immune system to try and defend your body causing inflammation on the skin’s surface. Moisturizing is a great way to combat redness caused by inflammation because it will help to get rid of damaged cells so new ones can regrow to strengthen your skin's protective barrier. 

How to Find Mr. Right!

Okay, we get it – face moisturizer has a ton of benefits, but with so many options available, how do you find Mr. Right? 

It might take some trial and error to find the best moisturizer for you, but for starters, knowing your skin type is crucial. According to dermatologists, here are some of the most common skin types:

  • Oily skin– your skin naturally creates oil to keep itself moisturized, but for some people with an oily skin type, this process can go into overdrive. This tends to translate to an oily film on your face throughout the day and frequent breakouts. Like we mentioned a little earlier, when your skin is dehydrated, it will try to overcompensate by producing more oil. Many people feel that when they have oily skin, they should just accept their fate as having poor skin and stay away from skincare products altogether. To kick your oily skin to the curb for an amazing matte finish, try a lightweight facial cream with Vitamin C or Vitamin E to help regulate your skin's natural oil production! You might want to purchase a face cream that has a low SPF, like SPF 30 to protect your skin tone from the sun's harmful rays. 
  • Dry skin – hydrating your skin is a must when you have a dry skin type! The number one sign that your skin might be dry is that it may appear dull and lifeless. This is because it is often covered in a layer of dead skin cells. Many factors can lead to dry skin like hot showers, sun exposure, and over-exfoliating. A cream moisturizer is a great way to keep your skin fresh, rejuvenated, and bright! Keep an eye out for products like rich creams containing beneficial ingredients like hyaluronic acid, retinol, ceramides, glycerin, or shea butter to help your skin stay hydrated by retaining water.
  • Sensitive skin – people with sensitive skin are prone to inflammation. They might have acne-prone skin, rosacea, or even contact dermatitis which is an itchy red rash. It is so important to patch-test every new product that you purchase on the inside of your arm prior to slathering it all over your face to make sure it does not trigger your skin to become inflamed. Although treating sensitive skin can sometimes be tough, a face moisturizer that identifies as a non-irritating formula can help to improve your skin. Look for a hydrator that is fragrance free and doesn't include alcohol, parabens, or mineral oil.
  • Normal Skin – true or false: if you have normal skin, you do not need a face moisturizer. If you guessed wrong, then you are correct! Face moisturizer does not just work to correct skin problems, but it also helps to keep your skin feeling smooth, soft, and supple. When you have a normal skin type, it is a good idea to keep your moisturizer light, neutral, and non-greasy like a gel moisturizer. 
  • Combination skin – combination skin is one of the more challenging skin types because it refers to having a normal skin type around your cheeks with an oily T-zone area. Moisturizing lotions tend to be lightweight, but substantial enough to lock in moisture where needed making them a great tool for anyone with a combination skin type. Stick to water-gels and light creme formulas to promote the brightening and tightening of your skin.

How Do You Properly Moisturize?

Believe it or not, but how you apply your moisturizer to your face is crucial. Aggressively rubbing the product into your skin is damaging and not using the right amount can make your moisturizer ineffective. When you apply your moisturizer, pat the lotion into your face gently instead of rubbing. This will help to distribute the product evenly while avoiding causing damage to skin cells. Use light, circular strokes, and apply your face moisturizer in an upward direction. 

It is important to moisturize your face twice a day, once in the morning and once in the evening. A daytime moisturizer typically has ingredients like SPF to help protect your skin from the harmful UV rays of the sun. Night moisturizers usually do not have any SPF but do commonly include ingredients like retinoids that work to hydrate and plump your skin. 


Face moisturizer is not new. It has been around for decades helping people to achieve youthful and radiant looking skin for years. Although very popular with many products available, not all moisturizers on the shelf are created equal! Whether you shop at a drugstore, on Amazon, or a fancy beauty store, you need to check the ingredients of your face moisturizer. And just because something is a bestseller doesn't mean that it's the right product for you. Your skin absorbs up to 70% of the product that you slather into. When you purchase a face moisturizer, make sure you purchase from an honest company that uses only high-quality ingredients like those found from TRUST Beauty!

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